LEXUS ANNOUNCES PRICING FOR ALL-NEW 2014 IS SEDAN

  • 2014 Lexus IS 350 priced 2.1% lower than the model it replaces
  • Price difference between IS 250 and IS 350 has been reduced by 33% versus outgoing models
  • Over $1,400 in previously optional equipment made standard for 2014
  • Industry-first subscription-free real-time traffic and weather information on all multimedia systems

TORRANCE, Calif. (April 29, 2013) – Lexus today announced the Manufacturer’s Suggested Retail Prices (MSRP) for the all-new 2014 IS sedan, which will arrive at dealerships this summer with a bold new design, engaging driving dynamics, innovative technology and increased interior and cargo room.  
 
The IS 250, powered by a smooth 2.5-liter V6 delivering 204 horsepower and 185 lb.-ft. of torque, will have a starting MSRP of $35,950 for RWD and $38,485 for AWD.  The IS 350, which produces 306 horsepower from its 3.5L V6 power plant, will have a staring MSRP of $39,465 for RWD and $41,700 for AWD.  The base price for the 2014 IS 350 is 2.1% lower than the model it replaces.

The new IS will be equipped with an array of standard features such as HID headlamps, L-shaped LED daytime running lights, Drive Mode Select, paddle shifters, a dual zone climate control system, a next-generation Remote Touch Interface, Display Audio, a color 4.2 inch TFT multi-information display and 10 airbags.  In an industry first, the all-new multimedia system delivers real-time traffic and weather information without a subscription.  In all, over $1,400 in previously optional equipment has been made standard for the 2014 IS.

Premium, Luxury and F SPORT packages will be available across the model range.  The available Premium Package ($1,050 for RWD models) includes LED headlamps and heated and ventilated front seats.  The Luxury Package ($3,665 for RWD models) includes Premium Package features plus a perforated leather-trimmed interior, linear wood trim, electrochromic exterior mirrors with reverse tilt, rain-sensing wipers, driver seat memory, a power tilt/telescopic steering wheel, center stack knee pads and Blind Spot Monitor with Rear Cross Traffic Alert.

A revamped F SPORT Package ($3,115 for IS 250 RWD and $3,620 for IS 350 RWD) offers a unique full-mesh grille and front bumper, LED headlamps, 18” split 5-spoke wheels, front sport seats, and a more aggressive sport-tuned suspension. Inside, all F SPORT models feature the attention-grabbing center-mounted tachometer with moving bezel adopted directly from the LFA. The IS 350 F SPORT adds standard Adaptive Variable Suspension (AVS) with a Sport S+ drive mode.   For the first time, the F SPORT package is also available for IS AWD models.

2014 IS Pricing:

Model Drive Type Engine Transmission MSRP*
IS 250 RWD 2.5L V6 6AT $35,950
IS 250 AWD 2.5L V6 6AT $38,485
IS 350 RWD 3.5L V6 8AT $39,465
IS 350 AWD 3.5L V6 6AT $41,700


Available Packages:

Package IS 250 RWD IS 250 AWD IS 350 RWD IS 350 AWD
Premium Package $1,050 $610 $1,050 $610
Luxury Package $3,665 $3,225 $3,665 $3,225
F SPORT Package $3,115 $2,675 $3,620 $3,180



Optional Equipment
Navigation System $2,085
Navigation System with Mark Levinson $3,225
Backup Monitor $350
Power Rear Sunshade $210
18” Wheel Package with All-season tires $935
18” Wheel Package with Summer tires $935
Variable Gear Ratio Steering (VGRS) $400
Intuitive Park Assist $500


*MSRP does not include a delivery, processing and handling fee of $895.

Media Contacts:
Lexus Public Relations                      
Michael Kroll – 310.468.4782 or michael_kroll@lexus.com             
Nancy Hubbell – 310.468.7633 or nancy_hubbell@lexus.com
Allison Takahashi – 310.468.5315 or allison_takahashi@lexus.com
Bill Kwong – 310.468.3764 or bill_kwong@lexus.com

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PR Contacts

Celeste Migliore, Communications Manager
T: (310) 468-4491

E: celeste_migliore@toyota.com
Nancy Hubbell, Lexus Lifestyle and Philanthropy Communications Manager
T: (310) 468-7633

E: nancy_hubbell@toyota.com
Allison Takahashi, Lexus Public Relations Specialist
Bill Kwong, Lexus Public Relations Specialist
T: (310) 468-3764

E: bill_kwong@toyota.com
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