BMW MOTORRAD USA ANNOUNCES BMW S 1000 RR RACER SUPPORT AND CONTINGENCY PROGRAMS FOR 2017

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Woodcliff Lake, NJ – February 6, 2017… BMW Motorrad USA is offering current and prospective racers even greater incentives to compete on its bestselling BMW S 1000 RR superbike this year. Over $1 million in contingency money is offered for racers piloting a 2015, 2016 or 2017 model year S 1000 RR in several 2017 national and international race series.

“We are excited to roll out an enhanced contingency program that will cover more race series to reinforce our commitment to supporting privateer BMW motorcycle racers,” commented Sarah Schilke, National Marketing Manager, BMW Motorrad USA.

In addition to the improved contingency program, BMW is again offering the racer support purchase incentive on the S 1000 RR. Racers licensed in any of the BMW supported contingency program series can apply for the support program through their authorized BMW Motorrad dealer. The program is limited to 20 racers for 2017.

"BMW Motorrad is providing riders with all the tools they need to succeed on the racetrack – a class leading liter bike at a substantial savings, with the added incentive of HP Race Parts!" observed Professional Racer Nate Kern, who will serve as a BMW Motorrad Motorsports Advisor at MotoAmerica and regional series races this year. “New for 2017, certified BMW HP Race Engineer, Steve Weir, has been brought on board to further enhance our supported racers’ success."

BMW Motorrad’s Contingency Program is managed online via XTRM Performance Network, which provides real time distribution and management of contingency money payouts, results tracking and social media marketing. Racers piloting a 2015, 2016 or 2017 S 1000 RR can enroll by logging into www.xtrm.com/contingency/bmw to cash in on their performance.

For racers who want to get on board an S 1000 RR this year, BMW Motorrad is offering a limited Racer Support Program offering substantial savings on a 2016 BMW S 1000 RR  with Race Package and HP Race Power Kit, as well as a monetary rider incentive. Racers holding current licenses for race series included in the contingency program and who have earned top finishes in those series are eligible to apply for the program at their local authorized BMW Motorrad USA dealer.

BMW Motorrad also offers MotoAmerica racers the opportunity to shine on an international level with the international BMW Motorrad Race Trophy. The Race Trophy provides a platform for racers piloting an S 1000 RR, HP4 or a sidecar with BMW engine, to compete at venues around the world. The BMW Motorrad Race Trophy 2017 is comprised of 20 championships that stage around 280 races in 25 countries on six continents. The overall winner is awarded 15,000 euro, the top 30 riders collect bonuses of 100,000 euro in total. All Winners of the several defined categories receive a trophy and additional bonus for their achievements. For more information about the BMW Motorrad Race Trophy, visit: https://www.bmw-motorrad-motorsport.com.

The S 1000 RR supersport bike, featured in the 2015 film Mission Impossible – Rogue Nation, was BMW’s best-selling model last year. This year, the S 1000 RR appears to be wooing riders all over again, with sales in January outpacing sales in January 2016 by 42%.

 

BMW Group In America

BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; Designworks, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 and X4 Sports Activity Coupes. The BMW Group sales organization is represented in the U.S. through networks of 341 BMW passenger car and BMW Sports Activity Vehicle centers, 152 BMW motorcycle retailers, 126 MINI passenger car dealers, and 36 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

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Journalist note: Information about BMW Group and its products in the USA is available to journalists on-line at www.bmwgroupusanews.com and www.press.bmwna.com


PRESS CONTACT

Roy Oliemuller
BMW Group
Tel: +1-201-307-4082
Fax: +1-201-573-8416
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